My Target Audience

My genre is Indie Pop and so I will try and attract the fans of this music. At a generalisation this tends to be younger people aged between 15 and 30. There is no particular gender for my target audience as the fans are both, with this, I will ensure that my video will appeal to both males and females, I will do this through the colours used and have actors of both genders. The genre itself is very colourful and fun and positive so I will also try to portray this. I may try and reflect my target audience in my video by showing groups of friends just having fun , of other activities that my target audience my take part in .